Privacy Policy for Balustrades and Stairs 

 

At Balustrades and Stairs (a trading name of Elevate Concepts (Pty) Ltd, referred to in this policy as “we” or the “Company”), accessible from https://www.balustradesandstairs.co.za/, one of our main priorities is the privacy of our visitors. This Privacy Policy document outlines the types of information that is collected and recorded by us and how we use it. If you have additional questions or require more information about our Privacy Policy, please do not hesitate to contact us. This Privacy Policy applies to our online activities, including data collection related to advertising campaigns run on social media platforms like Google Ads, Facebook, Instagram, and other Meta platforms. This policy is not applicable to any information collected offline or via channels other than this website and related ad platforms. 

Consent 

By using our website or interacting with our advertisements or public communications on any online platforms, you hereby consent to our Privacy Policy and agree to its terms. 

Information We Collect 

The personal information that you are asked to provide, and the reasons why you are asked to provide it, will be made clear to you at the point we ask you to provide your personal information. If you contact us directly (e.g., via a quote request or contact form, including Meta Lead Forms), we may receive additional information about you such as your:

  • Name, Billing Address, Shipping Address
  • Email address
  • Phone number
  • Company name and address
  • Payment information (if provided online)
  • The contents of the message and/or attachments you may send us
  • Any other information you may choose to provide related to a project or query. 

How We Use Your Information 

We use the information we collect in various ways, including to:

  • Provide, operate, and maintain our website.
  • Improve, personalize, and expand our website (e.g., by understanding what sections are most popular).
  • Understand and analyze how you use our website, including interaction with our social media advertising and public posts.
  • We will never sell your personal information to a third party.
  • Communicate with you directly, including for customer service, to provide you with updates and other information relating to the website, and for marketing and promotional purposes (where you have opted in).
  • Fulfill and manage your orders, including sharing necessary information (name, address, phone number) with a third-party courier service to complete the delivery of your product.
  • Send you emails or communications regarding your request for a quote or a service you have purchased.
  • Find and prevent fraud. 

How long we retain your data 

We retain your personal information for as long as necessary to fulfill the purpose for which it was collected (such as completing an order, providing a quote, or managing an ongoing business relationship), and for a reasonable period thereafter to comply with our legal, audit, and regulatory requirements under South African law. 

Compliance with Meta’s Terms 

We adhere to Meta’s data processing terms and conditions for lead advertisements, ensuring that any information collected via Facebook or Instagram is processed lawfully and transparently according to this Privacy Policy. 

Log Files, Cookies, and Web Beacons 

Like any other website, we use ‘cookies’ and log files.

  • Log Files: These files log visitors when they visit websites. The information collected includes internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks. This data is not linked to any information that is personally identifiable. The purpose of the information is for analyzing trends, administering the site, tracking users’ movement on the website, and gathering demographic information.
  • Cookies: These small files are used to store information including visitors’ preferences, and the pages on the website that the visitor accessed or visited. The information is used to optimize the users’ experience by customizing our webpage content based on visitors’ browser type and/or other information.
  • Embedded Content: Articles or pages on this site may include embedded content (e.g., videos, images, social media feeds). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website. These external websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, if you are logged in to that specific third-party service.

 

Third-Party Privacy Policies and Advertising Partners 

Our Privacy Policy does not apply to other advertisers or websites. We use third-party services (such as Google Ads or Meta Ads/Facebook) to run advertising campaigns. These services may use technologies like cookies, JavaScript, or Web Beacons that are used in their respective advertisements and links. They automatically receive your IP address when this occurs. We advise you to consult the respective Privacy Policies of these third-party ad servers or networks for more detailed information. It may include their practices and instructions about how to opt-out of certain options. You can choose to disable cookies through your individual browser options. To opt out of Google’s use of cookies, you can visit Google’s Ad Settings. Alternatively, you can opt out of a third-party vendor’s use of cookies by visiting the Network Advertising Initiative opt-out page. To control the use of device identifiers, you can use your device’s settings. 

Your Data Protection Rights (POPI Act) 

As a South African company, Elevate Concepts (Pty) Ltd complies with the Protection of Personal Information Act (POPI Act). You have the right to access and control your personal information in our care. Every user is entitled to the following rights regarding the data we hold about them:

  • The Right to Access: You have the right to request copies of your personal data we hold, including receiving an exported file of the personal data we hold about you.
  • The Right to Rectification (Correction): You have the right to request that we correct any information you believe is inaccurate or complete any information you believe is incomplete.
  • The Right to Erasure (Deletion): You have the right to request that we erase any personal data we hold about you. This right does not include any data we are legally obliged to keep for administrative, legal, or security purposes.
  • The Right to Object to Processing: You have the right to object to our processing of your personal data, under certain conditions. If you make a request to exercise any of these rights, Elevate Concepts (Pty) Ltd will respond to you within the time frames required by the POPI Act. If you would like to exercise any of these rights, please contact us. 

Children’s Information 

Another part of our priority is adding protection for children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their online activity. We do not knowingly collect any Personal Identifiable Information from children under the age of 13. If you think that your child provided this kind of information on our website, we strongly encourage you to contact us immediately and we will do our best efforts to promptly remove such information from our records.

 

Contact Information for Privacy Concerns 

Responsible Party: Elevate Concepts (Pty) Ltd (T/A Balustrades and Stairs)

Designated Contact Person: Mrs le Roux Contact Email: sales@balustradesandstairs.co.za